Content Creator – Social Media

Major Tasks & Responsibilities

• Establish a strong and supportive social media community for amal users.
• Serve as a point of contact for the company’s social media platforms.
• Foster and strengthen new relationships with key influencers within the community.
• Act as an average user to encourage audience engagement and provide support.
• Manage the social media community editorial calendar and ensure the content is published by the stipulated deadlines.
• Work with the marketing and creative teams to create high-quality, engaging, relevant, and timely content.
• Deploy social listening tools to monitor positive/negative comments and topic trends and strive to boost engagement and resolve any potential conflicts that may affect brand reputation.
• Generate comprehensive reports on overall community sentiment and notable trends and provide meaningful feedback to improve the user experience.
• Keep up to date with the latest social media trends and emerging social media platforms in the industry.
• Record, edit, and create reels.
• Create engaging out-of-the-box videos (formats: TikTok, reels, videos, and shorts).

The Ideal Candidate

• Proven experience in content creation and social media for 2-3 years.
• Experience launching community initiatives (e.g., building an online forum, launching an ambassador program, creating an event series, and writing an email newsletter).
• Ability to identify and track relevant community metrics (e.g., repeat attendance at events).
• Excellent communication skills in English and Arabic.
• Hands-on experience with social media management for brands.
• Ability to interpret website traffic and online customer engagement metrics.
• Knowledge of online marketing and marketing channels.
• Attention to detail and ability to multitask.