Copy Writer

Copywriters are responsible for producing engaging, clear text for different advertising channels such as websites, print ads, and catalogs. Their duties include researching keywords, producing interesting written content and proofreading their work for accuracy and quality.

• Writing clear and error-free content for a website that reflects the company’s voice
• Use SEO principles to maximize copy’s reach
• Meeting with clients to understand their message, brand voice and target audience
• Proposing copy concepts in an engaging way for clients and carrying out projects once they are approved
• Interpreting creative direction and technical information and turning them into persuasive copy concepts
• Collaborating with PR and marketing departments to brainstorm and develop a variety of marketing materials
• Working with clients to edit and modify copy to meet their content expectations
• Write copy for a variety of media including social, print, video, and online
• Edit and proof work to ensure high editorial standards are met across all content outputs
• Collaborate with creative, product, marketing, and legal to assess project needs and help with messaging
• Drive brand consistency across all company communications
• Develop and implement brand guidelines
• Stay current on trends and competitors within the editorial sphere

See projects through the whole creative lifestyle, from inception to deployment