Marketing Specialist – Baghdad

Position: Marketing Specialist

Reporting To: Marketing General Manager

Duty Station: Baghdad branch office

Responsibilities of the Job:

• Follow up on marketing and media activities, coordination with Dealer representative, and assist Marketing Manager to fulfill the requirements of service center and showroom opening and operations.
• Supports Marketing Manager in overall marketing & media activities of TOYOTA, LEXUS and HINO Dealers in Central & South region and coordinate with teams (Dealers’ teams, marketing, product, sales, aftersales, and agency) for timely delivery of all requirements.
• Manage evaluation related to marketing activities in the Central & South area.
• Work in close coordination with Marketing manager and team on execution of all marketing and media activities in the Central & South, including but not limited to, products launch, participation in conferences, events, campaigns, Dealers’ openings, outlet requirements, test-drive campaigns, product displays etc. in line with the marketing plan.
• Coordinate with government and private entities on ongoing projects (e.g., loaner car etc.), assist manager in daily operations.
• Coordinate order, receipt, and delivery of all required marketing materials such as POP, vehicles catalogs, specs sheets, gift items and related marketing elements.
• Act as a key point of contact in the vendor management/relationship.
• Work closely with line manager to build good relationships with media outlets (TV, OOH, Radio stations etc.) and responsible for overall coordination of media activities.
• Research media opportunities in line with manager’s direction.
• Work on different projects marketing related projects upon assignment from the Marketing Manager.
• Support in different Digital and Social media related activities and plans.
• Overall marketing materials orders, consumption follow-up, monthly reporting stock-take and inventory log
• Build strong relationships with existing loyalty program partners and acquire new partners.
• Overall coordination with Dealer, public and private entities payments collection and coordinate with internal and external stakeholders
• C & S Market research Implementation, and analysis (as and when required under guidance of Marketing Manager)

Requirements:

• At least 2-3 years of work experience in a similar role
• Bachelor’s degree in Business/Marketing, or related field
• Experience in setting and analyzing various KPIs
• Fluency in English and Arabic
• Graphic Design skills
• Experience working on Digital Marketing
• Proficiency in Microsoft Office applications
• Open to travel throughout Iraq
• Iraqi nationality

Soft Skills:

• Active team player
• Strong organizational & administrative skills
• Strong analytical skills
• Project management skills
• Ability to proactively identify opportunities, and take initiative
• Multitasking skills